Businesses that sell products are known for including a lot of customer reviews in their marketing plans. In fact, it seems that the sketchier the product, the more testimonials you’ll see praising it. So, it’s easy to think of reviews for your professional services business as irrelevant or even detrimental to your reputation.… Continue Reading
Web design is a difficult, time-consuming task for business owners who are focused on all the daily tasks of running a small to medium company. Yet, it can be a bit scary to think about hiring a web designer to do the work for you. After all, you are putting your success in the hands of someone outside your organization – someone who may not be exactly proficient at web design.… Continue Reading
Today it has never been easier to open an online store. There are so many economical and customizable platforms available that you never have to go near a line of code. But while it’s relatively simple to set up, there are still some important details which, if overlooked, can harm your online business venture.… Continue Reading
I’ll cut right to the chase. The two big reasons you want your website to be fast are:
#1, Because Google likes it and #2, because your visitors also like it.
Now, let’s take a little closer look at both of these.
Google is the Tom Cruise of search engines … it feels the need for speed.
… Continue Reading
You may wonder how a professional designer would even know there is such a thing as DIY logo generators. It’s kind of like how you know snakes exist. They’re out there, hiding under rocks and such and you know if you go messing with them there’s a chance you’ll get bit. … Continue Reading
It’s never a good idea to put off the holiday marketing plans for your small business. Large companies have been on it since September (and planning it all year), but there’s still time to come up with some great ideas that will help your small business stand out this holiday season. … Continue Reading