Educate + Explore

After doing what we do for a couple decades now, we've amassed quite a bit of knowledge when it comes to design, marketing, and doing better business. The purpose of the JVM blog is to share this knowledge with small business owners and entrepreneurs. If you have a request for a particular topic or would like to be a guest author, please get in contact.

Latest Posts

Web Terminology: The Favicon and Why It’s Important

If you don’t know what a favicon is, don’t worry, you’re not alone! However, chances are you’ve at least seen them while browsing around the internet. A little history … Believe it or not, the internet was devoid of favicons until the spring of 1999, when Microsoft released Internet Explorer 5 – the first web browser to support them ...

Marketing Your Service-Based Business in the Time of COVID-19

States across the U.S. have locked down due to COVID-19, I've been spending more time on Twitter interacting with peers as well as other small businesses. Someone posed the question the other week, "Should I even still market by business right now?" The responses were an overwhelming OMG yes! And then followed the explanations on why and how.

What’s the point of adding new content to your site?

Earlier this week, I had a client ask the, “what’s the point of adding content to your site if it doesn’t come right up in Google” question. It can definitely be frustrating to spend the time to craft a good piece of content and then not see it come up when you search for it on Google. I wanted to just outline why this happens....

Want to risk all your SEO efforts in one easy step? Buy backlinks.

There is a reason why paying for SEO (short for Search Engine Optimization)  is a good idea and that can be summed up in two words: it's complicated. SEO professionals have a full-time job simply staying on top of Google changes. Not to mention the incredible amount of time it takes to actually do SEO the right way.

Why your website needs Terms of Service

Most people think of Terms of Service (sometimes called Terms and Conditions or Terms of Use) as a very long statement full of legalese that is accessible only for companies such as Apple or Amazon that have the ability to pay thousands of dollars in legal fees. Terms of Service is an excellent way to protect a website and your business...

Why Your Website Needs a Privacy Policy

You know that an issue is hot if the Presidential candidates are talking about it - privacy and the role of companies in protecting that privacy is definitely up there in terms of popularity. It seems like every other day there is a new Senate hearing on the subject. But what does that have to do with your company?

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