Marketing Your Service-Based Business in the Time of COVID-19
States across the U.S. have locked down due to COVID-19, I've been spending more time on Twitter interacting with peers as well as other small businesses. Someone posed the question the other week, "Should I even still market by business right now?" The responses were an overwhelming OMG yes! And then followed the explanations on why and how.
What’s the point of adding new content to your site?
Earlier this week, I had a client ask the, “what’s the point of adding content to your site if it doesn’t come right up in Google” question. It can definitely be frustrating to spend the time to craft a good piece of content and then not see it come up when you search for it on Google. I wanted to just outline why this happens....
Want to risk all your SEO efforts in one easy step? Buy backlinks.
There is a reason why paying for SEO (short for Search Engine Optimization) is a good idea and that can be summed up in two words: it's complicated. SEO professionals have a full-time job simply staying on top of Google changes. Not to mention the incredible amount of time it takes to actually do SEO the right way.
Custom Website Pricing – What You Need to Know
I’ve actually seen ads like this on websites that will go unnamed, but really do operate as a “race to the bottom” when it comes to pricing professional services such as website design and programming:
New Website for Users Who Will Create Accounts
“This project is a website where potentially thousands of users will create accounts that will be permanent in nature (they’ll keep years and years). Users will enter personal photos and information. Users [...]
Top Ways a Custom Designed Website Will Help Your Small Business
In this article, I discuss some things to avoid and how a custom, professional website can help your business succeed.
Your website is not a daffodil.
It may seem a bit non sequitur but today while walking around outside and admiring the bright yellow daffodils that started blooming last week it made me think about how incredibly easy and maintenance free those particular flowers are. Since I design websites my next thought was how so many people kind of treat their business website like a daffodil.
