Posts by: Sherry Holub

What I Learned About Web Browsing Using a 2008 Laptop

I recently had the misfortune of the graphics card going out in my Mac Pro. I limped along through the work week after that with my 2008 MacBook Pro while I waited for the new card to come in. I hadn’t used the MacBook for work purposes for quite sometime. By today’s standards, it’s slow, but it works. The real problem is that there’s nothing technically wrong with the laptop, but I can’t easily upgrade [...]

How to Provide Feedback To A Web Designer

First, the TL;DR version …

So you’ve hired a professional designer for your new website. Maybe this is your first time doing so, or maybe you’ve experienced a few issues in the past when working with designers and that’s why you’re here. I’ve been delivering handcrafted websites for over 20 years now, and these are my top 5 tips on how to provide excellent feedback to your designer so that your project is successful.

  • Don’t [...]

  • Think DIY logo generators are a good idea?

    You may wonder how a professional designer would even know there is such a thing as DIY logo generators. It’s kind of like how you know snakes exist. They’re out there, hiding under rocks and such and you know if you go messing with them there’s a chance you’ll get bit. 

    Actually, I found out about this latest design atrocity via social media channels. Someone actually shared a link to a new logo generator site [...]

    How to Rock Your Small Business Holiday Marketing

    It’s never a good idea to put off the holiday marketing plans for your small business. Large companies have been on it since September (and planning it all year), but there’s still time to come up with some great ideas that will help your small business stand out this holiday season. 

    Here’s some quick tips to help your business rock the holidays this year, even if you haven’t had a lot of time to plan.

    #1 Don’t Jump [...]

    Are you putting your contracting business at risk?

    Business is good. You’re getting enough service calls to stay busy. You still don’t have a website or other supportive online marketing, but right now you’re too busy doing the work to think about that.

    This is a very common scenario for tradespeople who have their own small business. It’s easy to get lulled into thinking the phone will just keep ringing. However, trades like electricians, plumbers, tile installers, etc. are competitive businesses. [...]

    7 Ways Trade Shows Can Boost Your Small Business

    Over the years, many of our clients have attended industry trade shows. The client feedback on their experiences does indicate that, for the most part, trade shows can be very beneficial for a small business. 

    So, how can having a booth at a trade show boost your small business?

  • By attending a trade show, you’ll be able to directly interact with your target audience and potential customers.
  • You’ll have full control over what you display at [...]

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