Goals & Planning

Articles in this section can help your small business define your audience, goals, and plan your marketing efforts such as your company website, printed promotions, and online marketing.

What to do when you don’t really know what you want.

You know you need that website or print piece so you've hired a designer and you're ready to have them turn your dreams into reality. Or are you? In the 15 or so years that I have been working as a designer I have found that a percentage of clients really struggle when it comes to the actual design and making decisions on the project.

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